Jan 29–30, 2027 · Westin South Coast Plaza · Costa Mesa, CA

Business Mastery 2027 — Built for What's Next

Name: Alpha Omega Consulting
Address: 3500 Barranca Pkwy Suite 310-B, Irvine, CA, 92606, US
Telephone: 949-899-4201

AI, advanced therapies, hands-on CA workshops, and a Saturday-night Awards Gala. Two days that move your practice forward, fast.

Early-bird pricing ends October 31

4th Year

Running the event

7-Figure

Business strategies

$1M+

Practices run by our coaches

40–50%

Avg. client revenue growth, year one

Highlights From Business Mastery 2026

From Those Who Were There

Real results, in their own words.

Moments From Last Year

A look back at Business Mastery 2026.

Don't Miss the Biggest Business Mastery Yet

WHEN

January 29–30, 2027

Awards Gala · Saturday evening

WHERE

Westin South Coast Plaza

Costa Mesa, CA

WHAT

Business Mastery Training

For both doctors and staff!

Lock In the Lowest Price

Three early-bird waves before doors open on January 29. Prices rise at each deadline.

Early Bird 1

by Oct 31, 2026

$795

Doctor

$495

CA / Staff

Early Bird 2

by Nov 30, 2026

$995

Doctor

$695

CA / Staff

Early Bird 3

by Dec 31, 2026

$1,195

Doctor

$795

CA / Staff

Standard

by Jan 29, 2027

$1,495

Doctor

$995

CA / Staff

Four Reasons to Be in the Room

AI for the Modern Practice

A full track this year, not one closing talk — multiple sessions on putting today’s AI tools to work in new patient calls, marketing, and daily operations.

Advanced Treatment Solutions

Spinal decompression, shockwave, and laser therapy stay hot topics, with sponsor machines on-site for hands-on workshops.

Hands-On CA Workshops

CAs trade slide decks for workshops — building real systems and tools they take home and put to work immediately.

The Foundations That Never Go Out of Style

Half the agenda still sharpens the core business and management systems every thriving practice runs on.

New for 2027

Why Doctors Trust Alpha Omega Consulting

Our coaches don’t just teach it — they run it, every single day.

Still In Practice

Dr. Lee and Dr. Emel aren’t full-time consultants who left clinical work behind — they each run their own million-dollar practices today. What’s impressive: they both work part-time, relying on associate doctors and an A-Team to run their practices without needing to be there all the time.

They Practice What They Preach

Spinal decompression, shockwave, and laser therapy aren’t slides in a deck — they’re tools our coaches use with patients every week, so they know what actually works in today’s market.

Ahead of the Curve

From competitive marketing to AI, they implement new advancements in their own practices first, then bring the playbook to you.

Leading the Room

Dr. John Lee

Founder & Lead Coach

As the founder and CEO of Alpha Omega Consulting, Dr. Lee brings both fundamental and innovative business trainings and strategies to his clients.

Dr. Ashley Emel

Lead Coach

With an MBA degree to go along with her Doctor of Chiropractic training, Dr. Emel is a force to be reckoned with in the chiropractic business world.

Our Sponsors

Bringing the latest technology and tools to the event floor.

Common Questions

Is this different from last year's event?

Yes — same 50/50 foundation-plus-innovation formula, but with an expanded AI track, hands-on CA workshops instead of slide presentations, and our first-ever Awards Night Gala on Saturday evening.

Who should attend?

Doctors and chiropractic assistants alike. We run dedicated tracks for each — business and leadership training for doctors, and interactive workshops for CAs.

What's included with my ticket?

Both full days of training, all workshop materials, lunch on Friday, and the Saturday night Awards Gala dinner. CA and doctor registrations both include full access.

How does early-bird pricing work?

Pricing rises in three waves — by October 31, by November 30, and by December 31 — then moves to standard pricing at the door. Register early to lock in the lowest rate.

Can I get a refund if I can't attend?

Reach out to our team directly and we’ll work with you on your specific situation.

Enjoy Your Stay at the Westin South Coast Plaza

The Westin South Coast Plaza offers the perfect blend of business and leisure. Conveniently located just minutes from John Wayne Airport and directly across from the renowned South Coast Plaza, you’ll have shopping, dining, and entertainment right outside your door.

Group rate for discounted rooms available for a limited time. Reservation link will be emailed upon registration.